Built for Face Offs, Practice Days and Post Game Cheers
The best moments don't end when the final whistle blows. They carry on in parking lots, backyards, locker rooms, benches, and patios when the team comes together to relive the highlights and wind down.
That's where Rally Ultra Premium Light Lager comes in.
This spring, Muskoka Brewery is proud to launch the newest addition to our year-round lineup, Rally Ultra Light Lager. At just 100 calories and 1 gram of carbs per 473 mL can, Rally is crisp, refreshing, and easy drinking, making it the perfect beer to grab with your teammates after a great game.
To celebrate, we're kicking things off with the Rally Team Sponsorship Program, designed to support local teams, weekly leagues, and recreational athletes who play hard and celebrate together. Whether it's soccer under the lights, beer league hockey, ladies' night on the green, or ultimate frisbee, we want to fuel your post-game hangouts with a lager made for active lifestyles.
What Is the Rally Team Sponsorship Program?
Running May through September, the Rally Team Sponsorship Program rewards a limited number of selected teams with beer, merch, and exclusive perks all season long.
Participating teams will receive a welcome kit to start strong, including:
- A Rally-branded cooler packed with merch
- Four cases of Rally Ultra Premium Light Lager, one for each week's game or practice in May
- A $250 Beertown gift card so your team can celebrate the season kickoff with Rally on tap
Each month following, Team Captains will receive a delivery during the first week of the month, stocked with one case of Rally for every week in that month, ready for post-game refreshment.
Beyond the beer, sponsored teams gain exclusive access to:
- Samples of products
- Giveaways
- Community features shared through Rally social channels
Your Role on the Team
Being part of the Rally Team Sponsorship Program means showing up, on and off the field.
Teams are required to send weekly photos of their crew enjoying Rally post-game or sporting Rally merch. These moments will be shared on our social media channel @drinkrallyultra and are a mandatory component of the program.
Before applying, make sure your team is ready to commit and have some fun with it.
All participating teams must also adhere to our code of conduct. We are committed to fostering an inclusive, respectful, and welcoming environment for all participants, regardless of race, gender, sex, sexual orientation, religion, ethnicity, or background. Discriminatory, harassing, or unsportsmanlike behaviour will not be tolerated and may result in immediate removal from the program at the Brewery's discretion.
Teams must be mindful of where alcohol consumption is legally permitted, and all team members must be 19+ to participate.
How to Join the Rally Team
Interested teams can apply by emailing rally@muskokabrewery.com with the following details:
- Team name
- The sport you play
- Where your team is based
- Team Captain's name, email, and phone number
- Number of team members & age range
- Day of the week you play or practise
- Why your team should be selected for the program
Participation is limited, and spots will fill quickly.
Let's Rally
From early spring practices to long summer evenings, Rally is made for the teams who show up every week, play together, and celebrate together. If that sounds like your crew, we'd love to hear from you.
Ready to Rally? Apply now and follow along at @drinkrallyultra to see how people across Ontario Rally all summer long!